Since there’s been an increase in copyright lawsuits against major brands, we decided to see what commercial music use looks like across different industries. Recently, we analyzed over 19k social media posts from 10 top beauty brands and found that 25% of beauty brand videos analyzed use music. How does the beauty industry compare to others? Check out the stats for other industries below and subscribe to our newsletter if you want to get this data in your inbox.
Retail
5.2k posts analyzed
29% posts with commercial music
48% matched to independent catalog
52% matched to major label catalog
Airlines
5.7k posts analyzed
21% posts with commercial music
53% matched to independent catalog
47% matched to major label catalog
Alcoholic beverages
5.8k posts analyzed
94% posts with commercial music
55% matched to independent catalog
45% matched to major label catalog
Athletic wear
21.5k posts analyzed
87% posts with commercial music
56% matched to independent catalog
44% matched to major label catalog
Fast food restaurants
17.6k posts analyzed
25% posts with commercial music
57% matched to independent catalog
43% matched to major label catalog
Know when brands use your music and take action
Our advanced Music Recognition Technology (MRT) identifies music in social media posts in real time, and we can run custom audits of a brand’s account. If you’ve noticed your music being used by a particular brand, or are curious if known infringers are using your music too, we can help. Reach out to start identifying unlicensed commercial uses of your catalog.
